In the competitive arena of short-term rentals, every host is on the lookout for innovative ways to increase their property’s earning potential. While achieving a 100% occupancy rate year-round is an ambitious goal, it’s the clever integration of value-added services or add-ons that truly maximizes revenue and elevates the guest experience. Here’s how to strategically enhance your STR/VR business with profitable add-ons.
Understanding the Value of Add-Ons
Add-ons are not merely additional services you offer; they are experiences and conveniences that can make a guest’s stay unforgettable. By integrating these extras, you cater to the diverse needs and preferences of your guests, making your property stand out.
Top Add-Ons to Consider for Your Vacation Rental
- Early Check-In/Late Check-Out: Offer guests the flexibility to start their vacation earlier or linger a little longer. This convenience is often highly appreciated and can be a deciding factor for bookings.
- Celebration Packages: Tailor packages for birthdays, anniversaries, or honeymoons. Personal touches can turn a stay into a memorable experience.
- Gourmet Breakfast Options: Collaborate with local chefs or bakeries to provide delicious breakfast packages delivered to your guests.
- Equipment Rentals: From bikes to kayaks, offer guests the tools to explore and enjoy their surroundings.
- Private Chefs and Dining Experiences: Arrange for a private chef to prepare a meal at your property, offering a unique dining experience.
- Customized Tours and Classes: Partner with local guides for private tours or organize special classes, like yoga or cooking, tailored to your guests’ interests.
- Spa Services: Facilitate in-house massages or spa treatments for ultimate relaxation.
- Mid-Stay Cleanings: Offer additional cleaning services for longer stays to keep your rental spotless.
- Airport Transportation: Provide or arrange transportation to and from the airport for seamless travel.
Partnering with Local Businesses
Many of these add-ons can be provided in collaboration with local businesses. Not only does this support the local economy, but it also enriches your guests’ experience with authentic local flavors and activities.
Implementing Add-Ons Through Your PMS
A robust Property Management System (PMS) like Smoobu can streamline the process of offering and managing add-ons. Whether during the booking process or through a guest app afterward, a PMS ensures guests are aware of all the extras they can enjoy during their stay.
Keys to Successful Add-On Strategies
- Analyze Guest Preferences: Tailor your add-ons to match the interests and needs of your target guests.
- Transparent Communication: Clearly state the benefits and costs of each add-on on your website and booking platform.
- Ease of Booking: Simplify the process of selecting and paying for add-ons to encourage uptake.
Conclusion: Elevating Your STR/VR Business with Add-Ons
Integrating thoughtfully chosen add-ons into your STR/VR business model is a powerful strategy to enhance guest experiences and increase your revenue. By understanding your guests’ preferences and leveraging your PMS, you can offer a range of services that cater to the unique desires of your travelers, setting your property apart in the bustling vacation rental market.
